These are a bit of a silly thing, a powered 'precision' screwdriver that's like a big fat pen.
Mostly they're very cute and come packaged like some kind of Apple product, all in separate little white boxes. They're the kind of thing that makes a cool gift for somebody who tinkers and even come with a carrying case that's like something from a sci-fi movie.
Notably the set I bought comes with many many high quality precision bits, perfect for taking modern consumer electronics to bits. I just used this to have the internal cover off my smartphone so I could replace the failing battery and it's already saved me from having to go and hunt a suitably small set of tools down.
There are a few variants available, I thought I was getting the one with a charging base but didn't realise this model was different, so check before order.